How to Create a Sales Webinar Step by Step (2026)

This post is a practical guide for online creators and educators, showing how to professionally prepare and run a sales webinar in 2026. The article focuses on the shift from stressful live broadcasts to smart automation (autowebinars). It explains step by step how to pick a clickable topic for Meta ads, how to build an effective funnel using SMS notifications, and how to close sales before the presentation even starts thanks to the unique One-Time Offer (OTO) feature. A key part of the post is a detailed comparison of the Webivio platform with foreign competitors, showing real savings (no need to pay for separate video hosting) and advantages tailored to the Polish market (KSeF-compliant invoices, Polish support, and integrations).