Analytics

In the panel you can analyze registrations, attendance, offer clicks, post-webinar purchases (if you connect sales tracking), viewing progress and participant behavior.

How to access it

  1. Analytics menu.
  2. Choose the scope: Webinars or Series.
  3. Open a specific webinar or series.

Routes: /auth/analytics/[webinarId], /auth/analytics/series/[seriesId].

Participants list

Participants List menu - registration, attendance and viewing statuses. You can import participants (CSV/JSON) from another campaign. Recorded purchases: Participants → Sales data (after you connect sales tracking).

Event notifications

You can receive emails about new registrations and selected events - depending on your account and notification configuration.

How metrics are calculated

  • Registrations — participant records by local registration time, falling back to UTC when local time is missing.
  • Attendance — an attendee marked as attended whose joinedAt is within the selected period. One participant record is counted once.
  • Attendance rate — attendance / registrations × 100%.
  • Offer clicks — participants marked as having clicked, not every click made by the same person. Live clicks are attributed to joinedAt; replay clicks to the instance start.
  • Offer click rate — offer clicks / attendance × 100%.
  • Purchases — entries recorded by sales tracking in the selected period.

Data export

The participant list supports CSV and Excel (.xlsx) export. It includes participant data and statuses, with optional UTM fields and A/B variant. This exports participant data; the code does not provide a separate CSV export for aggregated charts.