Offer in the room

During the recording you can show a sales offer at a specific moment. You can set up multiple offers, as well as an offer that stays visible until the end of the webinar. After clicking, the participant is taken to the address you specify (the sales page).

How to set it up

  1. Creator -> Video -> Offers and ending.
  2. In the Offers section, add offers and the moments they appear.
  3. In the Final action section, set what happens once the recording ends (e.g. redirect to the offer page or the thank-you page).

Tracking purchases

After a click on the offer, you can track conversion on the sales page (website scripts or a webhook, e.g. WebToLearn) - see Sales tracking (conversion pixel).

Post-sale webhook or conversion pixel

  • Two scripts (conversion pixel) — use this when you can add code to the offer page and post-purchase page. The browser links the visit to the attendee.
  • Post-sale webhook — use this when the payment or sales system can send a JSON POST after purchase. It works server-to-server and does not require a script in the buyer's browser.

Both methods record a purchase in Webivio. Do not confuse them with Facebook Pixel/GA4, which report events to ad platforms. See required fields and details in Sales tracking.